If you are wandering for what purposes affiliate marketing can be used, this article is written for you, including all of the useful information about affiliate marketing for beginners. So broaden your mind and read our affiliate marketing guide.
Performance Based Marketing
So what is affiliate marketing? It is the most lucrative way to earn money online in a logical way. Affiliate marketing is one of the oldest forms of marketing. It is based on referring a product to the right audience through an online platform which can be a personal website or a social media account. The revenue is gained through the commission based on the sales of the partner company.
Affiliate Marketing Lingo
And we arrived to the essential part, to become familiar with some terms related to affiliate marketing for beginners.
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The four components – on which the whole business depends on – are:
Merchant – The retailer or the brand. In other words the company that produces the products you advertise as an affiliate.
Network – contains offers for the affiliate to choose from.
Publisher/affiliate – someone who promotes products for a merchant.
Customer – those who are interested in the product based on your reviews.
Search Engine Optimization (SEO) – internet marketing strategy and the process of affecting the visibility of a website based on the information how search engines work, what people search for.
Search Engine Marketing (SEM) – a common form of internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages.
Three Easy Affiliate Marketing Tips
Link promotion
Link promotion is the simplest form of the affiliate marketing without being interacted with the customer. You display your affiliate link online and get customers to purchase products using your affiliate links. Having a website is not especially required in order to do that since it can be done through Google ads, Bing ads or social media. The most important advantage of this method is that you can set up your business in a short time.
The Familiar Method
By placing the affiliate links to the article you are advertising the offers and products. Filling your website with the affiliate ads and links relevant to your industry is the starting point of the process in establish the sympathy of your readers. If you can gain the trust of your readers, then they will approach to the products that you recommend.
The Personal Method
The basis of this method is having a clear understanding of the products you promote. In order to manage it, you need to conduct a detailed research about the product. In this form of marketing, products are promoted through articles, pictures and videos on a regular basis. You become a supporter of the certain product which requires high commitment.
Personal affiliate marketing is very similar to word of mouth advertising (an unpaid form of promotion in which satisfied customers tell other people how much they like a business, product or service) – but in an online form.
This form is considered to be the most successful practice, since people are more likely to spend their money on things promoted properly. If they see that the product you offer is effective, they will buy and try it.
Leading Markets
The biggest affiliate marketing fields are online gambling and online product sales. For instance, many online gambling news sites promote online casinos through online casino promotions and online casino reviews. The best thing to do before registered at an online casinos is reading reviews. Although, there are many biased online gambling sites over there, you can also find some reliable online gambling review sites as Gambling Herald.
If we take Gambling Herald as an example, we can say that there is daily content about gambling, online casinos, poker, blackjack, many other topics related to gambling on the website. Keeping the website updated is important since your credibility in the eyes of Google will be way better if you prove that you actually care about your website.
Another important issue is placing the referral links properly. For example, the online slot reviews section of Gambling Herald contains offers objective and professional reviews about many popular online slot games along with free play options. If readers feel satisfied after the review, they proceed to the free play section. If the game is interesting enough, “play for real” button takes the readers to a casino where they can play the game for money. After they register, they can take advantage of the exclusive bonuses granted only to Gambling Herald players.
Best online casinos attract players through the affiliate sites which tend to have even more traffic than the casinos themselves.
The same system works for the online shops. You can also advertise some products in return for commission. The biggest online shop which accepts affiliates is Amazon. You can create an affiliate account in a few minutes and start earning money through the customer that you refer.